July in reputation #fail: Thou shalt not insult thy customer
folder_openBrands, Social Media
turned_in_not#FAIL, #London2012, brands, Facebook, fans, reputation management, social media, Twitter
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July was a monumental month of failure, with brands tripping over themselves to dis-please. Over in the UK we had the pleasure of Barclays, and its Facebook campaign featuring hapless Dan clashing mightily with its rate adjustment scandal. Then there’s…
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