Some of the smartest start-up businesses or SMEs we’ve worked with have understood the value that good PR can bring at an early stage of their business. But often they don’t know where to start. Here’s my list of 10…Read More
“I want to build my reputation, but I’ve been stung by PR agencies in the past.” Sound familiar? Sadly, I hear it a lot, particularly from SMEs and owner-managed businesses. I’m not in the business of PR-bashing – there are enough…Read More
Earlier this month, the FT reported that social media has overtaken directory advertising for small businesses to market themselves. We’ve started working with a number of SMEs on creating ‘social content’ – content that can be shared across Facebook, LinkedIn,…Read More
I’ve had a few very interesting meetings recently with a number of early-stage businesses, operating in fast-growth markets. The really positive thing for me is that they all really believe in the value of PR, and in what PR can…Read More
We work a lot with fast-growth, often investor-backed businesses. So every few weeks we’ll be posting a blog on ‘PR for start ups’ that we hope will be useful to businesses looking to use PR to support their growth.We’re starting…Read More
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- How can we limit our exposure to social media negativity?
- Avoiding groupthink
- Writing is a process, not a task
- Emerging tech and its impact on businesses and PR teams
- Why brands need to focus on advocacy through action
- Avoiding a culture of toxic positivity
- Creating copy that connects with your personal brand
- What can we do when everything’s a struggle?
- Supporting continued learning and development
- Want to monitor your employees? Guess what, you’re the problem!