It’s brilliant that more brands are becoming aware of the importance of speaking out about important social and political issues. While it’s great that brands want to show support to specific communities during awareness days, weeks or months, the work…Read More
There’s no shortage of expert advice out there. Blogs, podcasts, thought leaders – we’re constantly bombarded by people who want us to listen to them for a moment and consider what they have to say. But our attention spans are…Read More
I’m interested in how organisations communicate with their audiences. It’s my job to be. And I’m interested in whether that engagement has an impact on the organisation’s success. That goes for voter turnout, too. Last month, I contacted the three…Read More
Before every election since I was able to vote, I’ve contacted all the main political parties in my area and asked them for a copy of their manifesto, and also their views on areas that specifically interest me. I genuinely…Read More
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- Are you…threading?
- Collaboration and trust
- Can PR do anything for the image of NFTs?
- The great…disengagement?
- How can we limit our exposure to social media negativity?
- Avoiding groupthink
- Writing is a process, not a task
- Emerging tech and its impact on businesses and PR teams
- Why brands need to focus on advocacy through action
- Avoiding a culture of toxic positivity