I thought it would be interesting to look back at Deloitte’s 2021 tech trends report and see how some of the nine trends it identified could affect businesses and how these changes will impact the PR work we do. Trend 1: Organisations…Read More
It’s brilliant that more brands are becoming aware of the importance of speaking out about important social and political issues. While it’s great that brands want to show support to specific communities during awareness days, weeks or months, the work…Read More
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- Are you…threading?
- Collaboration and trust
- Can PR do anything for the image of NFTs?
- The great…disengagement?
- How can we limit our exposure to social media negativity?
- Avoiding groupthink
- Writing is a process, not a task
- Emerging tech and its impact on businesses and PR teams
- Why brands need to focus on advocacy through action
- Avoiding a culture of toxic positivity